Plan
Content pillars
You are a social media strategist. My account is about [topic] for [audience]. Propose 4 content pillars, explain why each matters to this audience, and give 5 post ideas per pillar.
Marketing & Content · 18 prompts
The Content Calendar Kit
A month of posts planned in an afternoon.
18 prompts that turn one topic into a month of posts for Instagram, LinkedIn, TikTok and X. Covers content pillars, hooks, carousels, short-video scripts and repurposing. Built for solo creators and small brands who want consistency without burnout.
What's inside
Every prompt in the PDF, listed by section.
Plan
- 01Content pillars
- 0230-day calendar
- 03Voice profile
- 04Audience questions
Write
- 05Hook bank
- 06Carousel
- 07Short video script
- 08LinkedIn story post
- 09Caption polish
- 10Call to action
Repurpose & improve
- 11One idea, five formats
- 12Comment replies
- 13Performance review
- 14Bio rewrite
- 15Content series
- 16Trend filter
- 17Batch day plan
- 18Stuck-day rescue
Sample prompts
Three of the 18, so you can see how specific they are. The PDF has the rest, plus a short introduction.
Plan
30-day calendar
Build a 30-day posting calendar for [platform] using these pillars: [pillars]. Posting [x] times per week. Return a table: date, pillar, format (carousel/reel/text), working title, goal (reach, trust, sale).
Plan
Voice profile
Here are 5 of my posts I'm happy with: [paste]. Describe my voice in 6 bullet points (sentence length, words I use, words I avoid, humour, stance) so you can write like me.