Positioning
Niche finder
I offer [services] and have experience in [industries/projects]. Suggest 5 niche positions (who + problem + result), and rate each on demand, competition and fit with my experience.
Sales & Clients · 18 prompts
The Freelancer's Pipeline
Find, pitch and keep better clients.
18 prompts for freelancers and consultants: positioning, cold outreach, proposals, pricing conversations, and turning one-off jobs into retainers. Practical scripts you adapt to your own services. For designers, writers, developers, marketers and anyone selling their skills.
What's inside
Every prompt in the PDF, listed by section.
Positioning
- 01Niche finder
- 02One-liner
- 03Portfolio case study
- 04Service packages
Outreach
- 05Prospect list
- 06Cold email
- 07Follow-up
- 08LinkedIn message
- 09Warm network ask
Win the work
- 10Discovery call questions
- 11Proposal
- 12Price conversation
- 13Upwork/marketplace pitch
Keep clients
- 14Onboarding email
- 15Scope creep reply
- 16Retainer pitch
- 17Testimonial request
- 18Referral ask
Sample prompts
Three of the 18, so you can see how specific they are. The PDF has the rest, plus a short introduction.
Positioning
One-liner
Write 10 versions of 'I help [who] [achieve what] by [how]' for my freelance business. Make them specific and free of buzzwords.
Positioning
Portfolio case study
Turn this project into a short case study: client [type], problem [x], what I did [y], result [z]. Structure: challenge, approach, outcome, quote placeholder.