Foundations
Brand voice guide
Create a short brand voice guide for my store [store] selling [products] to [audience]: 5 tone rules, words to use, words to avoid, an example sentence.
E-commerce · 16 prompts
The Product Page Workshop
Product descriptions that sell without shouting.
16 prompts for online sellers on Shopify, Etsy, Amazon and similar platforms: product descriptions, titles, bullet points, SEO, photos briefs and review analysis. Write a full catalogue faster while keeping each item distinct. For e-commerce store owners and makers.
What's inside
Every prompt in the PDF, listed by section.
Foundations
- 01Brand voice guide
- 02Ideal buyer
- 03Unique selling points
Write
- 04Full description
- 05Bullet points
- 06SEO title
- 07Etsy listing
- 08Variants
- 09Bundle copy
- 10Size & fit guide
Optimise
- 11Review mining
- 12Rewrite a weak listing
- 13Photo shot list
- 14Collection page intro
- 15Meta descriptions
- 16Gift guide
Sample prompts
Three of the 16, so you can see how specific they are. The PDF has the rest, plus a short introduction.
Foundations
Ideal buyer
Describe the ideal buyer for [product]: situation, what they're trying to achieve, what worries them before buying.
Foundations
Unique selling points
From these product details [paste], identify the 3 strongest selling points versus typical competitors.