Writing & Creative · 15 prompts

The Image Prompt Atelier

Get the picture in your head out of Midjourney, DALL-E and friends.

15 prompts for AI image generators like Midjourney, DALL-E, Stable Diffusion and Ideogram: a prompt-building formula, styles, lighting, product shots, social graphics, consistent characters and editing. Includes meta-prompts that turn your idea into a detailed image prompt.

What's inside

Every prompt in the PDF, listed by section.

Build the prompt

  1. 01Idea to image prompt
  2. 02Prompt formula card
  3. 03Style explorer
  4. 04Lighting and lens vocabulary

Use cases

  1. 05Product photo
  2. 06Social graphics
  3. 07Blog header
  4. 08Consistent character
  5. 09Logo and icon ideas
  6. 10Pattern and texture

Iterate

  1. 11Diagnose a bad result
  2. 12Negative prompt
  3. 13Variations set
  4. 14Describe a reference
  5. 15Mood board brief

Sample prompts

Three of the 15, so you can see how specific they are. The PDF has the rest, plus a short introduction.

Build the prompt

Idea to image prompt

Turn this idea into 3 detailed image prompts for [tool]: [idea]. Structure each as subject, action, setting, composition, lighting, colour palette, medium/style, mood. Vary the style between them.

Build the prompt

Prompt formula card

Create a reusable fill-in template for image prompts with slots for subject, setting, camera/lens, light, style and mood, plus 5 example fills.

Build the prompt

Style explorer

Describe 10 distinct visual styles for an image of [subject] (e.g. risograph print, 1970s film photo, clay animation, ink wash) as ready-to-use prompt fragments.

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